American Management Association Study on Coaching

26 Jan

The American Management Association published a 2008 report on coaching in the workplace. In this report, they highlight best practices for organizations seeking to involve a coach and future predictions for the coaching profession. The report is downloadable and free, available here.

From the foreword:

This study confirms that external and internal coaches have a role in executive leadership development that improves organizations’ productivity and profitability.

On page two of the report, some purposes for coaching are listed: in organizations: leadership development, leadership transitions, retention of high potential employees, performance improvement, assessment of where one’s career will go next; in life coaching: helping clients set and achieve goals outside of their business lives. 

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